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When developing the third-generation Corvette, the design became known as the Coke bottle design. It was so named because the car's profile resembled a glass Coca Cola bottle. What is not as commonly known about this design styling is that Pontiac nearly beat Chevrolet in developing a "Coke" bottle design when they introduced their 1965 Banshee, a car that would have been stiff competition for the Corvette.


1969 Chevrolet Corvette Stingray ZL-1 Convertible Motorcar Studios ©2022 Courtesy of RM Sotheby's
1968 L88 Corvette Front End
Corvette Of The Day: 1973 Chevrolet Corvette Stingray
1975 Corvette
Low Mileage 1978 Chevrolet Corvette Pace Car Edition For Sale!© Bring A Trailer
Corvette Of The Day: 1981 Chevrolet Corvette

Buying a C3 Corvette? Read This First!

The third-generation Corvette has a sorted history full of highs-and-lows throughout its 15 year production run. Much of the evolution of this generation followed the economic and political climate of the United States in the late 1960’s and 70’s. While early model years (1968 – 1972) featured big engines producing massive horsepower, regulations would cause Chevrolet to reduce engine output ratings in later models (1973 – 1982). At the same time, these changes forced Chevrolet to improve upon their engineering standards.

The C3 Corvette Newsfeed

Awesome restorations, sacrilege restomods, cool C3 Corvettes at auction or for sale, this is your newsfeed for all things C3 Corvette.

The 1972 Chevrolet Corvette Custom is built upon a specialized chassis crafted by Street Shop Inc. in Athens, Alabama. This chassis seamlessly fits beneath the original Corvette floor pan without body modifications. It features C4-based independent suspension with coilover shock absorbers and Wilwood 4-wheel disc brakes, including 6-piston front and...
This 1972 Chevrolet Corvette Stingray coupe underwent a remarkable transformation by Muscle Cars of Texas in Houston, becoming an award-winning Resto Mod. The restoration started with the vehicle’s disassembly, with every component meticulously refurbished or replaced as needed. The frame was disassembled, stripped, sealed, primed, and repainted in semi-gloss black....
The Corvette ZR1 was first introduced in 1970 as the successor to the L88 Corvette.  The car, which could be ordered as Regular Production Option (RPO) ZR1, came equipped with a new, solid-lifter, small-block engine that GM designated the LT1. The LT1 engine, which was manufactured by GM from 1970–1972,  was a 350 cubic-inch small block...

C3 Corvette Production Summary

C3 production volume started strongly in 1968 with 28,566 cars built, with 18,630 convertibles and 9,936 coupes. Production volumes grew quickly in the second year with coupe volume overtaking convertibles with 22,129 units made while convertibles were 16,633.

C3 Corvette Technical Research

Production and sales numbers, order guides and sales brochures, we have more C3 Corvette research than you could ever want. 

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