1959 C1 Chevrolet Corvette Model Guide
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Even Bill Mitchell, General Motors Design Chief, commented that the GM Styling practices of that era were too quick to “ladle on chrome with a trowel.” As the 1959 Corvette was nearing production, it was decided that, once again, the design teams would re-visit Corvette and clean up the overall appearance of the car.
Ironically, the 1958 ‘Vette, along with other Chevrolet models, had been the subject of more than a little criticism and ridicule for it’s excessive use of chrome plating and trim. As the previous model year began drawing to a close, Chevrolet basked ever so briefly in the fact that they had finally achieved sales and marketing success with the 1958 Corvette.
To the credit of all involved, the 1959 Corvette was “cleaned up” considerably. For one, the chrome “suspenders” were removed from the design, providing Corvette with a more swept-back look that was synonymous with speed.
For another, it was decided that the faux hood louvers would be eliminated, returning the Corvette to a semblance of its former self.
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