Sometimes a slogan doesn’t mean very much. Take for example Exxon’s “Happy Motoring” or Pontiac’s “We Are Driving Excitement” – given the ever-increasing price of gas and the recent demise of an entire GM brand, these slogans may ring hollow in many ears. However, at Philadelphia’s Simeone Foundation Museum, home of a car collection that was personally selected over the course of 50 years by a man passionate about sports racers; their tag line – “Celebrating the Spirit of Competition” – tells you just everything you need to know about what’s inside.
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