Do No-Reserve Auctions Yield Higher Sales? Six Corvettes Duke It Out Over 3 Rounds

In the 4th virtual bout "In The CorvSport Ring," we continue to match up near identical 'Vettes to discover if no-reserve auctions bring more money

Find out who wins today's battle in the ring! Photo Credit: BaT

Welcome to the fourth bout of In The CorvSport Ring, another exclusive from CorvSport, your leading digital Corvette magazine for all things different, fun, and educational. Every few weeks, you’re going to hear the announcer say, “Ladies and gentlemen, let’s get ready to rumble!” And we’re not talking the rumble of your Corvette’s exhaust, but the rumble between no-reserve and reserve Corvette auctions. Today’s feature, along with the majority of CorvSport’s digital content, is FREE and not behind a paywall. If/when any pop-ups appear, please click to dismiss them and continue enjoying the article.

For the fourth installment, we visit the online behemoth Bring a Trailer and find six more Corvettes to duke it out in our virtual ring. Our methodology is straightforward: Find three pairs of near-identical ‘Vettes, one with a reserve, one without, and pit each duo against each other for a three-round bout.

In our virtual boxing ring, CorvSport will attempt to answer these questions:

  1. Do no-reserve auctions with no bottom dollar floor garner more bids?
  2. Will a no-reserve auction generate more views and excitement?
  3. And most importantly, do no-reserve auctions bring more money?!?

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Our results after the first three bouts have proved to be perplexing if you entered this series with any preconceived notions. We have the full running tally below today’s bout, but so far, the reserve Corvettes are bringing more money! Now, let’s get this heavyweight fight started.

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